Oregon Politics Roundup – Democrats and Republicans in...

By Elizabeth Remley Campaign announcements this fall are making life difficult for campaign strategists in Oregon. The chances are slim that 2012 election results will continue the 30-30 split in the House, and at this point, it seems the Republicans and Democrats have an equal chance to claim the...

Using an Elevator Pitch to Get Noticed

By Sadie Dressekie At 7 a.m. one Thursday a couple of months back, I found myself sitting, bleary eyed in a computer lab at the University of Oregon business school. I was participating in a focus group, which is not something I normally do that early in the morning, but it turned out to be a surprisingly...

Dress for Success: A Night to Remember and a Year of M...

By Vanessa Ward Recently, Dress for Success Oregon hosted its annual “Celebrate Success” fundraiser. The Oregon chapter is part of a larger organization composed of 105 international affiliates. Together, these organizations work toward the common goal of helping underserved women learn the skills...

SEO Tactics Translated (Part II)

By Rob Holderness In a previous blog post, I wrote about how SEO (Search Engine Optimization) isn’t something you should be intimidated by and about how SEO tactics are actually pretty similar to business development tips. At the end of that blog, I promised more tips. So, here they are. And just to prove...

What They Didn’t Tell You about Public Relations in Sc...

By Adrienne Webb For more than a year, I’ve worked at Vox Public Relations Public Affairs/The Ulum Group. In that time, I’ve learned a thing or two about the public relations industry – many of those lessons aren’t ones I found in my books while studying public relations as an undergraduate. When I...

In Search of a New Definition of News

By Amber Williamson What’s your definition of news? What information do you want to know in a timely manner? I suspect many of you would define news as important events that are happening in your community and around the world – things as parochial as when your city plans to resurface its roadways or...

SEO Tactics Translated (Part I)

By Rob Holderness Do arcane conversations about Search Engine Optimization (SEO) make you want to scream? It’s a confusing subject, for sure, but SEO doesn’t have to leave you feeling perplexed. In the course of doing some research on the subject, I began to notice a lot of similarities between SEO...

« Older Entries