PR & Ethics: The Native Advertising Debate

I know a number of people who do not think highly of what I do for a living. When I met my husband’s brother for the first time, he curled his lip and scoffed when I told him I was in marketing. A friend who often rails against corporate influence in the media tends to dismiss any alternative perspective I...

Are you irritating your colleagues on LinkedIn?

LinkedIn is my favorite social media platform. That usually means my results on those “How Much Would Ron Swanson Hate You” or “Which Muppet Is Your Spirit Animal” quizzes skew toward the,um…dry. I’m okay with that. I mean, there’s no foul in being boring after 35, right? LinkedIn is a...

No Website? No Excuse!

In my last post, I talked about my preference for word-of-mouth referrals. When I’m looking for a new product or service provider, my network is my go-to source. My “trusted circle” isn’t huge, however, and there are times when they can’t steer me in the right direction. I love gardening, but...

Spread the Word

I’ve loved working at Vox since I joined the team full time last October, but transitioning from freelancer to employee has been an adjustment. Between work, family, sleep and baking (yes, baking is one of my basic needs), there are things that I just can’t do anymore. One is keeping up with house...