Currently Browsing: Writing & Editing

PR & Ethics: The Native Advertising Debate

I know a number of people who do not think highly of what I do for a living. When I met my husband’s brother for the first time, he curled his lip and scoffed when I told him I was in marketing. A friend who often rails against corporate influence in the media tends to dismiss any alternative perspective I...

Goodbye Writer’s Block

Post by Dorothy Olszyk, Vox PRPA Intern It’s that moment when you are mid-thought and your mind goes blank. A giant wall stands between you and your story. Writer’s block. There are many reasons writer’s block can occur, but there are things you can do to shake it off. Here are some ways to breakdown...

5 Places to Find Your Next Great Blog Post Idea

Post by Eri Mizobe, Vox PRPA Intern Back in January, when you wrote your long and ambitious list of New Year’s resolutions, was “become better at blogging” one of your goals? If you’re like me, you probably blogged often for the first few weeks… and then ran out of momentum. We’ve all been...

Old PR dog learning new tricks

By Dan Pearson Just when you thought you knew the PR business, along comes social media to complicate things. “Oh, but there are millennials who know all about that,” says one of my 50-something PR colleagues. “We do the strategy and messaging. They do the blogging.” Wrong. Our little...

What Running 100 Miles Can Teach You About Being a Communications Professional

By Lewis Taylor Have you ever found yourself applying lessons from a hobby or pastime to your job? For me, ultrarunning – running distances beyond 26.2-miles – is an activity that has taught me a lot about myself and made me a better professional. For one, I’m tougher and more willing to take the...

When Freedom Leaves You Speechless

By Pat Walsh Can you recall the last time you found yourself dumbfounded by the lack of basic civility displayed by somebody or some media organization wrapping itself in First Amendment protection? I’m guessing it wasn’t that long ago. Is it just me, or are things getting worse? Oftentimes, it’s not...

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